About Us

Before starting SurchSquad, I spent several years growing, operating, and consulting for various startups and small businesses, including two that were sold to large publicly-traded companies. A key component in the success of those ventures was an efficient and scalable customer acquisition strategy. For many small businesses, including ours, search marketing proved to be the most cost effective and measurable tool for business growth.

After these companies were sold, I began collaborating with highly skilled Paid Search experts to develop a methodology that we could apply to all small businesses. We then began working with startups and other small companies to develop and refine a highly effective system for setting up, executing, and managing Paid Search campaigns. Through years of research, experimentation and collaboration we developed a set of proprietary tools and techniques that were highly effective at bringing in new customers while simultaneously lowering advertising costs.

It was after we gained confidence that our methods were high impact and replicable, that we decided to create SurchSquad. As a team, we work hard to ensure that our customers experience a dramatic increase in their Paid Search campaigns. As a matter of fact, our clients typically see a 50-100% improvement in key industry measurements like click-through rates, average click costs, and conversions.

To maintain this level of service and efficiency, we adhere to a few basic principles:

Small businesses are the backbone of our economy. However, they're often ignored by large agencies and underserved by freelancers. We recognize that one of the main challenges small businesses face is staying abreast of all the technological advances in search marketing.

• Provide a steady stream of prospects to help increase your market share and your bottom line.
• Lower your overall advertising costs by actively managing and fine-tuning your Adwords, Yahoo, or MSN search engine accounts.
• Generate high search engine rankings for your company by utilizing proven SEO techniques and strategies.
• Utilize both proprietary and industry leading tools to achieve your marketing goals and increase the efficiency of your campaigns.

It's not our goal to have thousands of accounts around the world. We limit the number of clients we take on so that we can guarantee an unprecedented level of service and commitment. Each of our clients gets the best we have to offer, all day, every day.

At SurchSquad, we never require clients to sign a long-term contract. You can leave at any time with no questions asked. If you do decide to leave, we'll refund your initial set-up fee and let you keep all the changes we made to your account including account structure, keywords, and ad copy. In other words, you get an optimized Paid Search campaign just for trying us out.

The reality is that search marketing has completely revolutionized the way that small businesses find new customers. It's also clear that search marketing is here to stay. Managing a comprehensive Paid Search campaign is time consuming and requires a high level of technical expertise. That's why we're here.